Measured against the same evening
Products side by side, measured against the same evening rather than a feature list.
Two products, one evening. What matters here is not which feature list runs longer. It is what happens on the night. How many guests upload when they have to install something first. What resolution arrives. What is left once the album expires.
Everything is measured against one fixed scenario — a single reception, one evening, one album — so the numbers can be laid beside each other instead of each product bringing its own arithmetic.
Where a competitor is better, it says so. A comparison that always ends the same way is not a comparison.
Each one opens by naming what was tested and what was not. That is the shortest answer to whether the result applies to the wedding being planned.
We only compare what we have opened ourselves. Figures that exist solely on a pricing page are labelled as such — providers describe their limits far less clearly than their features. Prices and caps carry the date they were read, because both change more often than the comparisons written about them.
Guest numbers change the answer more than most people expect, so each comparison names the size it was run at. What works at sixty — one sign, one table, a host who can explain it to everyone in person — does not survive at two hundred, where nobody can be told anything individually and the whole thing has to work unattended. A comparison that does not say which size it assumed is answering someone else’s question.
